It comes without any designer label and squeezes into almost everybody's pocket.

The simple polka dot dress is the greatest fashion hit this season.
Costing just £10, around 90,000 of the dresses have already been bought.
For teenagers, the design of the knee-length, cap sleeved dress is similar to something that their mothers and even grandmothers might have worn in the Sixties.
Which is why the dress has proved popular across all the age groups.
Via dailymail