While there are plenty of options available as far as women’s jeans are concerned, including faded, low-waist, pencil-leg, straight, etc., two thirds of women are still struggling to find jeans that would fit them perfectly.
A new survey conducted among British women has busted the belief that jeans are available in all shapes and sizes, as thirty percent of women dread going to shop for jeans.
However, the consumer research analysts Mintel found that this problem does not bother men much, as just a third of them said it was difficult to find a good fit and only one in six hate shopping for them.
"Jeans are a staple item in everyone's wardrobe so it is little wonder we spend so much time finding the perfect pair," the Daily Mail quoted Mintel spokesperson Tamara Sender, as saying.
"But it can be incredibly frustrating and there can be a million different problems with the fit, whether they are too baggy, too high, too short or too tight," she added.
They survey also found that s fifth of shoppers showed willingness to spend more than 100 pounds on the perfect pair, and once they find them, they wear them until they fall apart.
The survey, which was conducted on 1,752 consumers, found that women over 55 are likely to compromise style for comfort, while men look for designer labels and a hard wearing fabric.