This is the latest business gimmick in New York.
I am talking about Mobile fashion or fashion on wheels.
Caravan, a boutique housed in a 24-foot-long retrofitted Winnebago, carries Rock & Republic and Genetic Denim jeans, Gap khakis, Sweetees T Shirts and amazing patchwork scarves from up-and-coming label Ynnub
The mobile boutique is a hit because it delivers fashion to people's doorstep, most of whom don't have much shopping time.
The clientele includes busy working women, college goers and celebrities who crave privacy.