Ashley Greene appears so serene in the DKNY ad campaign

Christina PintoJan 27 2012

Ashley Greene enchanted audiences with her performance as vampire Alice Cullen. Now, as the brand ambassador for designer DKNY, her mesmerizing eyes and striking features will attract attention to the brand’s upbeat Spring/ Summer clothing line.

The Spring/ Summer advertising campaign by DKNY features Ashley Greene, modeling the brand’s collection of stylish outfits on the roof of the iconic Waldorf Astoria in New York City. DKNY's theme for this campaign is taking fashion to new heights, as highlighted from the impressive angle of the backdrop.

Ashley Greene looks stunning in the floating pink dress during DKNY spring 2012 ad campaign
Ashley Greene looks stunning in the floating pink dress during DKNY spring 2012 ad campaign

The pink plunge

DKNY’s Spring/ Summer Fashion 2012 collection was focused on simple silhouettes and colors. The designer, Donna Karan chose simple flowing outlines that emphasized simplicity and comfort. Moreover, the light fabrics and beautiful accessories added a sexy dimension to the clothing.

The DKNY Spring Campaign included one of the popular colors of spring- pink, that have appeared on the runways of numerous fashion shows. Pink is the color for spring and fashionistas should make sure that the year’s trendy color is in their wardrobe! It is cotton candy pink which is ruling the fashion streets with its hue that exudes exuberance and youthfulness. Many fashion designers are of the opinion that the color epitomizes spring as it is bright, fun and exciting.

Hot pink is also an essential of summer, according to fashion week runways. The femininity of the color is most stressed upon as well as the way it lends a subtle daintiness to the outfits. It is very evident in the flimsy tank dress by ADAM, the flared swathe over a pencil skirt by Jason Wu and the curve hugging, slinky dress by Cushnie et Ochs. Designers are giving the people a good reason to flaunt their bodies in pink.

DKNY brought the spirit of spring to life in the semi-sheer silk tank dress as modeled by Ashley Greene. The lively color draws attention to the gorgeous asymmetrical lines of the dress. In the ad campaign, the actress is bathed in a soft feminine afterglow as she poses for the camera. The nude high heeled wedges complimented her skin tone and her lissome legs. Off all the outfits, the pink dress is the most eye catching as it lends her an ethereal appeal. The way the layers of the dress flutter in the wind around her curves brings to mind the kind of quiet seductiveness that is reminiscent of her character in Twilight. Photos of the dress show an oversized floppy pink hat as one of the accessories.

Ashley has always been a fan of DKNY and Donna Karan, wearing several gowns to the various Breaking Dawns premieres. As the brand ambassador, she expresses her love for the various trendy outfits on their print ads.

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